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U.S. 127 & RAIL CORRIDOR
This area includes the land between Eastwood and U.S. 127, and Showtime Drive and the vacated rail corridor to the north. Infill development to the immediate east and northeast of Eastwood should consist of additional retail space (both stand-alone and mixeduse), as well as office and/or hotel use. Development should exploit the area’s visibility from U.S. 127 and be of high quality design that is complementary to that of the southern portion of Eastwood. Within this area, one site should be dedicated to a landmark quality, seven or more story, high end corporate office and hotel with meeting facilities. Superior access and market visibility from U.S. 127 and proximity to the amenities of Eastwood and adjacent housing will make this site a prime location for a corporate headquarters. As opposed to a standalone project surrounded by the usual compliment of commercial strip development, a hotel at this location would enjoy a superior market position as part of an integrated entertainment and employment district.

Immediately north of Eastwood, the eastwest segment of Showtime Drive should be lined with 2-3 story mixed-use buildings that create an active facade for the street and help create a transition from regional retail to the south (Eastwood) to a mixed-use residential neighborhood to the north. The actual break between the lifestyle center and the mixed-use neighborhood is made by an inconspicuous service alley that joins the backsides of both rows of buildings. This neighborhood consists of apartments and offices over retail along Showtime Drive, with a combination of three- to four-story condominiums and apartment buildings behind. Buildings should be built out to the front lot lines and parking should be provided mostly underground or behind the buildings. Site design should strive for pedestrian and visual connectivity with Eastwood. Prominent features of the development, such as courtyards or distinct architectural features should be visible from intersecting axes of the lifestyle center. The ultimate placement of the landmark office/hotel combination should be determined by private developers, as both uses are more or less interchangeable and are consistent with the lifestyle center format.

Under all development scenarios, the U.S. 127 frontage, including surplus right-ofway, should be re-graded and landscaped to provide a more attractive eastern edge to the DDA district.

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Conceptual Development Example

US 127 area photo

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