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U.S. 127 & RAIL
CORRIDOR
This area includes the land between Eastwood and
U.S. 127, and Showtime Drive and the vacated rail
corridor to the north. Infill development to the
immediate east and northeast of Eastwood should
consist of additional retail space (both stand-alone
and mixeduse), as well as office and/or hotel
use. Development should exploit the area’s
visibility from U.S. 127 and be of high quality
design that is complementary to that of the southern
portion of Eastwood. Within this area, one site
should be dedicated to a landmark quality, seven
or more story, high end corporate office and hotel
with meeting facilities. Superior access and market
visibility from U.S. 127 and proximity to the
amenities of Eastwood and adjacent housing will
make this site a prime location for a corporate
headquarters. As opposed to a standalone project
surrounded by the usual compliment of commercial
strip development, a hotel at this location would
enjoy a superior market position as part of an
integrated entertainment and employment district.
Immediately north of Eastwood,
the eastwest segment of Showtime Drive should
be lined with 2-3 story mixed-use buildings that
create an active facade for the street and help
create a transition from regional retail to the
south (Eastwood) to a mixed-use residential neighborhood
to the north. The actual break between the lifestyle
center and the mixed-use neighborhood is made
by an inconspicuous service alley that joins the
backsides of both rows of buildings. This neighborhood
consists of apartments and offices over retail
along Showtime Drive, with a combination of three-
to four-story condominiums and apartment buildings
behind. Buildings should be built out to the front
lot lines and parking should be provided mostly
underground or behind the buildings. Site design
should strive for pedestrian and visual connectivity
with Eastwood. Prominent features of the development,
such as courtyards or distinct architectural features
should be visible from intersecting axes of the
lifestyle center. The ultimate placement of the
landmark office/hotel combination should be determined
by private developers, as both uses are more or
less interchangeable and are consistent with the
lifestyle center format.
Under all development
scenarios, the U.S. 127 frontage, including surplus
right-ofway, should be re-graded and landscaped
to provide a more attractive eastern edge to the
DDA district.
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Conceptual Development
Example

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